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	<title>Travel Tripper, Being Direct</title>
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		<title>Travel Tripper, Being Direct</title>
		<link>http://gautamlulla.wordpress.com</link>
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		<title>We&#8217;ve moved&#8230; virtually.</title>
		<link>http://gautamlulla.wordpress.com/2010/10/17/weve-moved-virtually/</link>
		<comments>http://gautamlulla.wordpress.com/2010/10/17/weve-moved-virtually/#comments</comments>
		<pubDate>Sun, 17 Oct 2010 14:03:55 +0000</pubDate>
		<dc:creator>Gautam Lulla</dc:creator>
				<category><![CDATA[RezTrip 2.0]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=295</guid>
		<description><![CDATA[The blog site is now integrated with the new Travel Tripper website. The blog&#8217;s new URL is www.traveltripper.com/blog. Please visit us there &#8211; and read our new posts!<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=295&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Act Local</title>
		<link>http://gautamlulla.wordpress.com/2010/08/13/act-local/</link>
		<comments>http://gautamlulla.wordpress.com/2010/08/13/act-local/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 17:12:17 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=275</guid>
		<description><![CDATA[Hotels in most major cities market themselves to travelers from afar.  I&#8217;ve heard revenue managers speak proudly of the fact that 20% of the hotel&#8217;s visitors are from Europe and 10% are from Asia.  A good RM will understand travel &#8230; <a href="http://gautamlulla.wordpress.com/2010/08/13/act-local/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=275&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Become your Customers</title>
		<link>http://gautamlulla.wordpress.com/2010/07/08/become-your-customers/</link>
		<comments>http://gautamlulla.wordpress.com/2010/07/08/become-your-customers/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 15:04:19 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=272</guid>
		<description><![CDATA[One of the common cliches in business is that you must &#8220;listen to your customers&#8221;.  Listening is a good start, but to truly excel as a hotelier you must become your customers. How do you become a customer?  Simple &#8211; &#8230; <a href="http://gautamlulla.wordpress.com/2010/07/08/become-your-customers/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=272&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>5</slash:comments>
	
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		<title>What is your social media strategy?</title>
		<link>http://gautamlulla.wordpress.com/2010/07/06/254/</link>
		<comments>http://gautamlulla.wordpress.com/2010/07/06/254/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 13:00:45 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[hoteliers]]></category>
		<category><![CDATA[Hotels]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=254</guid>
		<description><![CDATA[By guest blogger Jon Pyle blank Much has been written lately about opportunities to generate new customer relationships and ultimately, incremental revenue through social media.  While most people agree that social media networks are indeed full of potential, little has &#8230; <a href="http://gautamlulla.wordpress.com/2010/07/06/254/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=254&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>A Massive Single-Point-of-Failure</title>
		<link>http://gautamlulla.wordpress.com/2010/07/02/a-massive-single-point-of-failure/</link>
		<comments>http://gautamlulla.wordpress.com/2010/07/02/a-massive-single-point-of-failure/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 16:27:57 +0000</pubDate>
		<dc:creator>Gautam Lulla</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[CRS]]></category>
		<category><![CDATA[GDS]]></category>
		<category><![CDATA[Hotels]]></category>
		<category><![CDATA[Pegasus]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=214</guid>
		<description><![CDATA[The Pegasus switch is a massive single point of failure for the hotel industry. So what would happen if the Pegasus switch crashed? <a href="http://gautamlulla.wordpress.com/2010/07/02/a-massive-single-point-of-failure/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=214&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">gautamlulla</media:title>
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			<media:title type="html">horror-scream</media:title>
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			<media:title type="html">SPF</media:title>
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		<title>Hoteliers wake up!</title>
		<link>http://gautamlulla.wordpress.com/2010/06/29/hoteliers-wake-up/</link>
		<comments>http://gautamlulla.wordpress.com/2010/06/29/hoteliers-wake-up/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 13:18:22 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[HDTV]]></category>
		<category><![CDATA[HITEC]]></category>
		<category><![CDATA[hotel]]></category>
		<category><![CDATA[hotel technology]]></category>
		<category><![CDATA[pay-per-view]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=193</guid>
		<description><![CDATA[Excuses Abound Hoteliers have become laggards in adopting new technology in their hotels.  Why aren&#8217;t hotels keeping up with the times?  Excuses I have heard include: - We don&#8217;t have the money to invest in technology - We would invest, &#8230; <a href="http://gautamlulla.wordpress.com/2010/06/29/hoteliers-wake-up/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=193&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://gautamlulla.wordpress.com/2010/06/29/hoteliers-wake-up/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
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		<title>Hotels rethinking the need for brands</title>
		<link>http://gautamlulla.wordpress.com/2010/06/28/hotels-rethinking-the-need-for-flags/</link>
		<comments>http://gautamlulla.wordpress.com/2010/06/28/hotels-rethinking-the-need-for-flags/#comments</comments>
		<pubDate>Mon, 28 Jun 2010 19:08:45 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=204</guid>
		<description><![CDATA[Many travel industry pundits have pontificated that hotels need the support of a brand during tough times.  These &#8220;experts&#8221; argue that brands provide a safety blanket of marketing and sales support to generate at least a trickle of business when &#8230; <a href="http://gautamlulla.wordpress.com/2010/06/28/hotels-rethinking-the-need-for-flags/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=204&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>A short video showing the features and benefits of RezTrip 2.0</title>
		<link>http://gautamlulla.wordpress.com/2010/06/19/a-short-video-showing-the-features-and-benefits-of-reztrip-2-0/</link>
		<comments>http://gautamlulla.wordpress.com/2010/06/19/a-short-video-showing-the-features-and-benefits-of-reztrip-2-0/#comments</comments>
		<pubDate>Sat, 19 Jun 2010 15:21:34 +0000</pubDate>
		<dc:creator>Gautam Lulla</dc:creator>
				<category><![CDATA[RezTrip 2.0]]></category>
		<category><![CDATA[booking engine]]></category>
		<category><![CDATA[online booking engine]]></category>
		<category><![CDATA[RezTrip]]></category>
		<category><![CDATA[Travel Tripper]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=182</guid>
		<description><![CDATA[It runs just 3 minutes and 17 seconds. Tell us what you think! [The video has been produced by Michael Clarke, owner and creative director at Suburb Studio. Michael's work can be seen on his website and his LinkedIn profile &#8230; <a href="http://gautamlulla.wordpress.com/2010/06/19/a-short-video-showing-the-features-and-benefits-of-reztrip-2-0/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=182&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>3</slash:comments>
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			<media:title type="html">gautamlulla</media:title>
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			<media:title type="plain">RezTrip 2.0</media:title>
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		<title>Be Direct.  Be Yourself.  Be Independent!</title>
		<link>http://gautamlulla.wordpress.com/2010/06/17/be-direct-be-yourself-be-independent/</link>
		<comments>http://gautamlulla.wordpress.com/2010/06/17/be-direct-be-yourself-be-independent/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 13:59:37 +0000</pubDate>
		<dc:creator>Scott Brodows</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[chains]]></category>
		<category><![CDATA[direct distribution]]></category>
		<category><![CDATA[franchise]]></category>
		<category><![CDATA[hotel booking engine]]></category>
		<category><![CDATA[hotel costs]]></category>
		<category><![CDATA[Hotel Pricing]]></category>
		<category><![CDATA[hotel reservation systems]]></category>
		<category><![CDATA[independent hotels]]></category>
		<category><![CDATA[online booking engine]]></category>
		<category><![CDATA[online reservation systems]]></category>
		<category><![CDATA[RezTrip 2.0]]></category>
		<category><![CDATA[Travel Tripper]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=169</guid>
		<description><![CDATA[There has never been a better time to be an independent hotel.  People expect a personalized experience from the products and services they use, and they want no less from their chosen hotel.  Branded hotels tend to be somewhat cookie &#8230; <a href="http://gautamlulla.wordpress.com/2010/06/17/be-direct-be-yourself-be-independent/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=169&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">sbrodows</media:title>
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		<title>Accor’s Reservation System has Decent Pricing Capability</title>
		<link>http://gautamlulla.wordpress.com/2010/06/14/an-example-of-decent-pricing-capability/</link>
		<comments>http://gautamlulla.wordpress.com/2010/06/14/an-example-of-decent-pricing-capability/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 16:46:50 +0000</pubDate>
		<dc:creator>Gautam Lulla</dc:creator>
				<category><![CDATA[RezTrip 2.0]]></category>
		<category><![CDATA[Accor]]></category>
		<category><![CDATA[Hotel Pricing]]></category>
		<category><![CDATA[RezTrip]]></category>
		<category><![CDATA[Sofitel]]></category>
		<category><![CDATA[TARS]]></category>
		<category><![CDATA[Travel Tripper]]></category>

		<guid isPermaLink="false">http://gautamlulla.wordpress.com/?p=136</guid>
		<description><![CDATA[In a previous  post I demonstrated the shortcomings in the pricing capabilities of hotel reservation systems. But after posting I thought that someone must be doing something correctly. But who? Could I find any res system that enabled more sensible &#8230; <a href="http://gautamlulla.wordpress.com/2010/06/14/an-example-of-decent-pricing-capability/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gautamlulla.wordpress.com&amp;blog=12803523&amp;post=136&amp;subd=gautamlulla&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">2 Night Stay</media:title>
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